薑是老的辣!傳奇天后雪兒Cher出任Marc Jacobs全新2015秋冬代言人

雪兒與Marc Jacobs共同出席今年Met Gala時尚奧斯卡晚宴(圖/Marc Jacobs Intl)
雪兒與Marc Jacobs共同出席今年Met Gala時尚奧斯卡晚宴(圖/Marc Jacobs Intl)

今年3月宣布正式和副牌Marc by Marc Jacobs告別,全心投入同名設計品牌的「小馬哥」Marc Jacobs,今日透過Instagram搶先公開品牌今年2015秋冬最新廣告代言人,只見傳奇天后雪兒Cher渾身龐克搖滾風,一襲黑夾克搭配黑皮手套、蕾絲長禮服側身坐在椅子上,並與磚紅色的背景形成強烈對比,完美展示出巨星個性美。

▶Marc Jacobs宣布2015年秋冬將成副牌Marc by Marc Jacobs最終季

Marc Jacobs在Instagram發文寫道「令人驚豔又美麗的雪兒!這只是開始,接下來還將有更多。」預告由全新代言人雪兒所拍攝的2015秋冬廣告將會驚豔眾人,而全新廣告形象照是由時尚攝影師David Sims操刀掌鏡。

The amazing and beautiful CHER! Photographed by David Sims for our Fall/Winter campaign.. This is just the beginning.... More to come!!

Marc Jacobs(@themarcjacobs)張貼的相片 於 張貼

其實不止傳奇巨星雪兒,時尚圈近來正掀起一波「熟齡美女」風潮,像是不久前Celine才找來美國傳奇作家Joan Didion出任代言;86歲的Instagram名人、超潮老奶奶Baddie Winkle也被潮牌Dimepiece LA相中,在鏡頭前展示俏皮面貌;而全球當今最老超模Daphne Selfe與嫩模Flo Dron更同時為瑞典品牌& Other Stories入鏡,在形象廣告中上演橫跨世代的「時尚祖孫情」。看來這股熟年旋風勢必還會繼續在時尚界吹下去,而這正好也顛覆了大眾「時尚=年輕」的刻板審美印象。

(2015/06/05 更新威爾史密斯女兒Willow Smith加入Marc Jacobs2015秋冬廣告拍攝行列)

Ever since our first Juergen Teller ad in 1998 which featured Kim Gordon on stage wearing my dress, I have always preferred collaborating with the people who inspire me to give new life to the clothes we show on our runway. Over the years we have photographed an incredibly diverse and exceptional group of talented friends and individuals who I greatly admire: Victoria Beckham, Jamie Bochert, Jarvis Cocker, Sofia Coppola, Miley Cyrus, Dakota Fanning, William Eggleston, Jessica Lange, Jennifer Jason Leigh, Stephen Malkmus, Samantha Morton, Kate Moss, Charlotte Rampling, Winona Ryder, Stephanie Seymour, Cindy Sherman, Michael Stipe, and Rufus Wainwright, just to name a few. Beauty, style and talent know no age. It is those individuals whose creativity, unique vision, and voice inspire all of us here to create and express ourselves through our medium: fashion. Photographed by David Sims, this season’s ads feature friends, each of whom evoke a sense of intrigue and inspiration and collectively provoke a true consideration for individuality. Here today I would like to share (not CHER) with you first, the talented, stylish and charming Willow Smith @gweelos Stay tuned over the coming weeks for more…

Marc Jacobs(@themarcjacobs)張貼的相片 於 張貼

▶8個邀請銀髮熟女代言廣告的時尚品牌 宣告美麗不是年輕人的特權

▶全球最老超模Daphne Selfe好潮!時尚入鏡& OTHER STORIES聯名廣告

▶86歲Instagram名人Baddie Winkle成時尚品牌代言人

資料來源:Marc Jacobs

BeautiMode創意生活風格網為宏麗數位創意股份有限公司旗下最具時尚商業知識的線上媒體,我們從人文角度出發,報導國內外優秀的時尚與娛樂產業工作者及創意人士,推動台灣新銳品牌,探索影視美學…期望透過我們深入淺出的介紹,讓業內人士或產業門外漢都能對相關領域發展和脈動有更深入的了解與認識。